Multi-Million Selling, International Recording Artist Craig David Wows Marriott International Loyalty Program Members At A Thoughtfully Curated Evening At W Dubai Al Habtoor City
Multi-million selling, International recording artist Craig David regaled and wowed Marriott International’s loyalty program members, partners and invitees from the media with an unforgettable performance at a thoughtfully curated evening last night. The exclusive event that was held between W Dubai Al Habtoor City and La Perle by Dragone, was a celebration of Marriott International’s announcement of a unified loyalty program, with one set of benefits across Marriott Rewards, The Ritz-Carlton Rewards and Starwood Preferred Guest (SPG). The evening brought to life a series of spectacular surprise moments across touch points showcasing the endless experiences the new combined program will provide its members.
Launching in August 2018, Marriot International’s unified loyalty programs will allow for endless inspiration, giving members the opportunity to travel the world and experience new and exciting destinations throughout Marriott International’s global portfolio of 6,500 hotels in 127 countries and territories in one seamless experience. What is more, members can earn more points and faster and redeem them without any blackout dates. They can also exchange their points for exclusive experiences similar to what the members got to experience at the event.
The evening started with an exclusive “Behind the Scenes” experience at La Perle by Dragone, Dubai’s number 1 show, where members were enthralled by an awe-inspiring preview of what goes into the making of the show’s breathtaking acrobatic stunts and the most thrilling water and light effects. In addition, the night of nonstop surprises featured a culinary repertoire of delights, as well as spellbinding entertainment that included enticing performances by a violinist and a DJ, before the grand appearance of the global British superstar, Craig David and his captivating performance.
Members were also treated to an intimate “Meet and Greet” session with the star performer of the night, as well as given a chance to win access to a couple of forthcoming Marriott Moments in the region.