Majid Al Futtaim Wins 9 Prestigious Middle East And North Africa Shopping Centre And Retail Awards At RECon MENA 2017
Majid Al Futtaim’s shopping malls received a total of six silver trophies for categories including advertising, cause-related (CSR) marketing, customer experience, digital/social marketing and sales promotions & events, as well as the Gold trophy for Mall of the Emirates for the Customer experience category, Hands Free Shopping. On the same night, VOX Cinemas received a gold trophy in the retail excellence category as Best MENA Retail Brand and a silver trophy for Best Retail Store Design for its flagship location, also in Mall of the Emirates.
The full list of Majid Al Futtaim’s 2017 Middle East and North Africa Shopping Centre and Retailer Awards are:
GOLD
Marketing Excellence – Customer experience category
Hands Free Shopping, Mall of the Emirates, Dubai.
Retail Excellence – Best MENA Retail Brand category
VOX Cinemas, Mall of the Emirates, Dubai.
SILVER
Marketing Excellence – Advertising category
Fashion Week campaign, City Centre Beirut, Lebanon.
Marketing Excellence – Cause Related Marketing
Bloom campaign, Mall of the Emirates, Dubai.
Marketing Excellence – Customer Experience category.
VIP Lounge, Mall of the Emirates, Dubai.
Marketing Excellence – Digital/Social Marketing category
F&B campaign, City Centre Deira & City Centre Mirdif, Dubai.
Marketing Excellence – Digital/Social Marketing category
Secret Dinner, Mall of the Emirates, Dubai.
Marketing Excellence – Sales Promotions & Events category
Fashiontainment campaign, Mall of the Emirates, Dubai.
Retail Excellence – Retail Store Design category
VOX Cinemas, Mall of the Emirates, Dubai.