Commercial printing industry stakeholders optimistic on growth in the Middle East
Commercial printers are optimistic about their business growth in the Middle East, as industry stakeholders gather to discuss challenges and opportunities in the region at the inaugural Gulf Print & Pack Summit.
Stewart Johnston, Head of Consultancy for Europe, Middle East and Asia of Smithers Group addressed summit delegates and said print revenue growth in the MENA region will rise to $40.7bn in 2022 from $28.3bn in 2017 or annual growth of 8.7%. “This growth percentage is far higher than the global average and is driven by the region’s approximate 1,700 printers and their investment culture – the market is keen to stay up-to-date with the latest machinery and materials. It’s an approach that’s working, creating opportunities for growth that would have been unimaginable only a few years ago,” he added.
Amidst this encouraging projection, business leaders from various commercial printers and package printing companies have expressed optimism about their business prospects in the region.